AI in the creative workflow
If we view AI as a tool rather than a competitor we can leverage its capabilities to explore our wildest dreams. It becomes a collaborative force, enhancing our creative expression and accelerating the design process. Fredy Fortich
With over 20 years of experience in the fields of visual communication, UX/UI, brand design, and marketing, I have a deep understanding of the opportunities that artificial intelligence opens up across all areas of the creative industries. My expertise in these areas enables me to combine creative and strategic perspectives to maximize the potential of AI technologies.
As an AI-driven Creative Strategist, I support creative industry teams in successfully integrating and applying AI technology.
Unleash the potential of AI in your creative workflow with personalized consultation.
In this 20-minute session, we will explore how AI can enrich your projects and identify optimal strategies for integrating AI into your creative process. Whether you want to make your work more efficient, develop new concepts, or improve outcomes, this session offers actionable insights tailored to your individual needs.
Use Cases
AI in action
Use Cases of AI-Generated Imagery
AI tools and the images generated from them can be applied in many areas of the creative industry. These include: marketing, advertising, social media, product design, UI/UX design, packaging design, interior design, architecture, film/video, event design and planning, fashion design/costume design, art, print media, visual communication, and photography.
Cake, Midjourney food photography
AI Mock-up Midjourney
Cake, Midjourney food photography